Child Republic will get artful with Little Brian vary – Toy World Journal | The enterprise journal with a ardour for toysToy World Journal

Child Republic has a rising portfolio of merchandise inside the youngsters’s crafts sector, and the unique distribution deal will prolong and develop the Little Brian vary.

UK toy distributor, Child Republic, has introduced an unique distribution partnership with Tremart Ltd, house owners of the famend Little Brian Paint Sticks arts and crafts model.

The thrilling new collaboration will see Child Republic take over distribution of the modern arts & crafts model throughout UK and Eire with fast impact. Little Brian Paint Sticks launched in 2016, and the model has turn into immediately recognisable to customers because of its wide selection of mess-free, simple to make use of paint sticks.

Child Republic was based in 2009 and has a various vary of high-quality toy ranges that cowl 100% of recognised play patterns, creating experiences that drive class progress. The distributor’s ranges embrace the worldwide phenomenon Elf on the Shelf, Mighty Wheels, OKTO Clay, Open the Pleasure, Zorbitz, The Bean Folks and extra.

Lewis Finch, managing director at Child Republic, mentioned: “We’re over the moon so as to add Little Brian to our ever-growing portfolio of merchandise inside the youngsters’s crafts sector. The model has grown quickly from the preliminary Traditional Paint Sticks to embody bathtub paint sticks, scribble paint sticks and many storage options. We are going to construct upon this innovation going ahead working with the sensible Tremart workforce to increase and develop the Little Brian vary even additional.”

Emily Griffiths from Tremart added: “We needed to work with a accomplice who had a confirmed observe document inside this aggressive sector, and we couldn’t be extra delighted to be working alongside Lewis, Toby and the workforce at Child Republic. We’re excited for 2025 as we glance to develop our current retailer relationships in addition to bringing new merchandise to the UK beneath the Little Brian model.”

For additional data, please contact glen@babyrepublic.co.uk.