Heathside Buying and selling welcomes Matthew Cooper – Toy World Journal | The enterprise journal with a ardour for toysToy World Journal

In his new position at Heathside Buying and selling, Matthew Cooper will goal licensing and enterprise growth growth.

Heathside Buying and selling has expanded its Enterprise Growth workforce, welcoming Matthew Cooper as the brand new senior international Enterprise Growth supervisor.

Matthew joins from Paramount the place they’ve been the UK Toys & Video games Licensing supervisor for the previous three years. They convey experience in licensing standard fandom manufacturers and in understanding kidults and grownup collectors and the manufacturers and merchandise they’re most enthusiastic about.

“We’re so happy that Matthew has joined us,” commented Darren Epstein. “Alongside myself and Kirstie Guthrie, we can have a workforce that broaches all areas of the licensing and pattern discipline. Matthew’s capacity to identify tendencies and develop strains will likely be essential for the enterprise to make sure we hold bringing sizzling and recent merchandise to our clients.”

Matthew added: “Heathside has finished a superb job in reaching followers of all ages with its award profitable ranges of toys and collectibles. I will likely be working to construct out the portfolio of licences that we work with with a view to carry new and thrilling merchandise to followers and collectors. I look ahead to many thrilling conversations on the upcoming toy gala’s and past and welcome licensors to get in contact.”

Heathside has just lately gained an award for its South Park collectible figures on the Kidult Awards, beneath the Khadou model, and is eager to proceed this pattern of success. The workforce goals to ship greatest at school merchandise that characterize the fanbases’ want for considerate and fan-centric merchandise, and Matthew’s appointment highlights its want to increase Heathside’s portfolio of IP to carry extra fan-centric manufacturers to market. Kirstie will stay level of contact for many licensors.

Readers can get in contact with Heathside on 01282 775 778 or gross sales@heathside.biz.