Rubies secures unique deal for Bluey characters – Toy World Journal | The enterprise journal with a ardour for toysToy World Journal

Constructing on its success in Australia, Rubies will introduce a variety of dress-up choices that can enable younger followers to  immerse themselves on this planet of Bluey and her household.

Rubies, the famend world costume producer, has introduced a brand new licensing settlement with BBC Studios to supply and distribute costumes and equipment from Bluey within the UK. This deal marks a major growth of Rubies present licensing for Bluey merchandise in Australia, underscoring the corporate’s dedication to creating high-quality, genuine costumes that seize the spirit of the beloved animated collection.

Constructing on its success in Australia, Rubies will introduce a fascinating vary of dress-up choices that can enable younger followers to embody their favorite characters and immerse themselves within the heartwarming world of Bluey and her household. With the rising reputation of Bluey amongst kids and households, the addition of those costumes and equipment to Rubies’ various product portfolio is about to please followers throughout the UK.

“We’re thrilled to increase our collaboration with BBC Studios to convey Bluey costumes and equipment to households and followers,” stated Fran Hales, head of Portfolio and Advertising at Rubies. “Our partnership goals to seize the appeal of the animated collection, providing an array of costume choices and equipment that mirror the beloved characters whereas guaranteeing distinctive high quality and progressive design for all who embrace the magic of Bluey.”

“We’re delighted to increase our partnership with Rubies, including Bluey costumes and equipment to the UK vary,” added Anita Majhu, head of Licensing (Softlines) at BBC Studios. “We’re assured that Rubies’ new Bluey dress-up choices will probably be well-liked with households on this aspect of the world, after the constructive reception they obtained in Australia.”

The growth of Rubies Bluey licensing marks a major milestone within the firm’s dedication to offering on a regular basis play costume experiences for followers. By leveraging its experience in costume design and manufacturing, Rubies enchanting assortment of Bluey costumes and equipment has been designed to resonate with the present’s rising worldwide fanbase, fostering creativity and storytelling by way of imaginative play.

For extra details about Rubies and its big selection of licensed costumes and equipment, which this 12 months has added Bing, Transformers and Energy Rangers, Younger Jedi Adventures and Care Bears to its portfolio, please go to the web site right here. Bluey costumes will probably be out there quickly.

Rubies devoted customer support brokers and gross sales crew could be contacted on 0845 307 0707.