Wow! Stuff to distribute Magna-Tiles within the UKToy World Journal

The American magnetic development toy specialist Magna-Tiles turns into the primary model to affix Wow! Stuff’s new UK distribution portfolio. 

Magna-Tiles has appointed toy innovation firm Wow! Stuff as its new gross sales, distribution and advertising and marketing companion for the UK.

“Magna-Tiles’ enjoyable tradition and consumer-centric method to new merchandise and brand-building actually drew us to the model,” stated Wow! Stuff managing director Daybreak Lavalette. “It resonates with our personal core mission of ‘working till our brains damage’ to ship toys which are actually modern, on model and in universe – at all times. This, plus our personal mantra of ‘Nice Manufacturers delivered to Life!’ will information our gross sales goal to deliver the good model that’s Magna-Tiles to life at retail shops and thru advertising and marketing initiatives in our residence market.”

Magna-Tiles units encourage younger minds and assist children develop expertise they’ll use in on a regular basis life. Invented by an educator, for educators, the model was born within the classroom in 1997. From these humble beginnings, Magna-Tiles has grown to turn out to be America’s No. 1 Magnetic Constructing Units Model, an important device for each baby’s rising thoughts and a staple of the trendy toy field.

Tony White, Wow! Stuff’s common gross sales supervisor, added: “We’re so happy that the Magna-Tiles model has turn out to be our very first distributed line within the UK. Wow! Stuff is thought for creating modern toys with an actual ‘Wow!’ issue. As that continues to be our world focus, we’ve got a home progress plan with a mission: to fastidiously choose top-tier complementary manufacturers, replicate the fervour of the model proprietor, and guarantee we duplicate their success within the UK market. As a No. 1 model, Magna-Tiles has large untapped potential for growth right here. We will probably be committing substantial time, effort and naturally advertising and marketing funding to create nice demand for a model that’s a No. 1 in its personal class, but in addition an total High 3 development model.”

“Our workforce at Magna-Tiles is happy to make this announcement with Wow! Stuff,” stated Michael Valenta, president at Magna-Tiles. “Wow! Stuff is a perfect companion to assist us realise our model’s full potential within the crucial UK market. Its confirmed success within the UK Toy market is unmatched, constantly bringing manufacturers to life (and dealing till their brains damage).”